fast fashion wrinkled poster

fast fashion

The objective of this project was to create an informative and thought-provoking poster that sheds light on the social, environmental, and ethical issues. Through a combination of captivating visuals and concise text, the poster seeks to raise awareness among consumers about the environmental and social impacts of their fashion choices while advocating for a shift towards sustainability and conscious consumption.

design thinking

I wanted to create a visual that captures the essence of high fashion while also conveying the idea of overconsumption. The image features a model draped in layers of clothing, inspired by the glamour of fashion, but the excessive layers overflowing from her body symbolize the negative impact of overconsumption.

Fast Fashion Billboard

design making

For the design execution, I took personal photographs of my own clothing items. Using these images, I crafted shapes that would contour to the model's body, creating the desired effect of clothing overflowing and enveloping her figure. This hands-on approach allowed for a more intimate and personalized representation of overconsumption in fashion.